Plano home buyers should focus on homes with fewer than 30 days on market—those properties are generating buyer interest and contracting at or near list price, signaling accurate pricing. Those accepted offers show what pricing actually works in today's market.
Plano Real Estate Market Update - January 23, 2026
What the data says
Plano's housing market showed surprisingly strong activity this week with 54 new listings, impressive volume considering that a severe weather forecast typically slows (or delays) market activity. Next week's numbers will reveal how hardy buyers and sellers are feeling right now. With Active listings at 412, the available inventory is effectively unchanged from recent weeks. And with 31 closings this week, year-to-date stands at 62 homes at a $505,000 median sold price.
The gap between the median active list price ($547,000) and the median sold price ($505,000) is perhaps the most telling statistic this week. That 8% spread, combined with a 60-day median active DOM versus 30-day median sold DOM, describes two parallel markets operating simultaneously: one where correctly priced homes are contracting at 30 days and closing near list price, and another where overpriced inventory is accumulating days and waiting for sellers to acknowledge current buyer expectations.
Plano home sellers need to understand the spread: a 60-day median active DOM versus 30-day sold DOM means the difference between list price and what buyers will actually pay is primarily a function of how accurately you priced from day one. Properties that priced for 2025 conditions rather than current market realities are sitting while correctly priced homes contract.
Will next week's winter weather freeze new listings, or are Plano buyers and sellers more resilient than the forecast suggests? Let's discuss your 2026 strategy—whether you're ready to move now or waiting for spring.
Recent reports
Market data sourced from NTREIS and compiled via the Plano Market Data Archive.